Situational Leadership: Why one size doesn't fit all for a CEO

Leadership isn’t static—what works in one situation can fall flat in another. A CEO leading a high-growth company requires a different approach than one steering an organization through a turnaround. Recognizing this distinction is the essence of situational leadership.

In growth scenarios, CEOs thrive by inspiring teams, fostering innovation, and scaling culture. It’s about vision, empowerment, and strategic risk-taking. And the emphasis is largely on revenue (and EBITDA). Conversely, in turnaround situations, the focus shifts to decisiveness, cost discipline, and tough, often uncomfortable, decisions. And the criticality of managing leverage and liquidity.

The challenge? Many CEOs default to their natural style, even when circumstances demand something different. This is where executive coaching becomes invaluable. A coach helps you develop the agility to adapt your leadership style, ensuring you’re effective no matter the context.

Having led both growth-focused and turnaround companies, I understand the nuances. Let me help you sharpen your leadership toolkit for every situation.

Ready to elevate your situational leadership? Visit www.emeraldridge.tech to learn how coaching can support your growth.